Context of this Job
This is an open position for Sales & Marketing at Isha Foundation.
The foothills of the Velliangiri mountains, forty kilometers from the city of Coimbatore in South India, serve as home for the Isha Yoga Center. The Center is dedicated to fostering inner transformation and creating an established state of wellbeing in individuals. The large residential facility houses an active international community of brahmacharis, full-time volunteers and visitors. Established by Sadhguru as a powerful sthana (a center for inner growth), it is unique in its offering of all the four paths of yoga – gnana (knowledge), karma (action), kriya (energy) and bhakti (devotion). Every week, thousands of people converge at the center to seek out inner peace and wellbeing, making it a vibrant hub of spiritual growth and activity.
“The reason why the ashram is being structured and created the way it is, is to make people understand that a spiritual process does not mean barrenness of life. Spiritual process means grandeur of life. It does not mean obscenity of excess but grandeur of life. Some aspects very carefully crafted to be minimalistic, some elaborate and exuberant.” - Sadhguru
What your role will be
In this role, the core requirement is your ability to help communicate the vision and impact of Isha activities, including its businesses. The stories could be in different forms including ads (online and offline), blogs/articles, videos, social media posts
- Creating marketing content for Isha products and services.
- Ideating and developing creatives for social media posters, ads and catchy one-liners for media communication
- Strategizing and managing the content for select web properties, social media
- Writing scripts for product and services videos
- Communicating with other team members to understand their needs and translate that into creative outcome
Minimal Educational Qualifications: MA English and / or Master of Communication & Journalism(M.C.J)
Skills and Competencies: -Flair for writing -Excellent command over written and spoken English, good interpersonal skills -Decent understanding of content and social media marketing -Creative mindset and outside the box thinking -Research, data mining and data interpretation abilities -Passionate about building a brand and marketing enterprise products -Retail experience preferred but not necessary
Computer Skills: Basic to advanced
Required Work Experience: 5 years
Gender Preference: None
What do we look for in our candidates?
Entrepeneural Spirit and an egoless nature.
Proven work ethic with utmost integrity and desire to excel and succeed.
Self motivated, passionate, empathetic and approachable.
You love to have fun, but you also take your responsibilities seriously.
Phone: (0422) 2515609 / 2515610
Isha Yoga Center
Ishana Vihar Post
Coimbatore – 641 114
Tamil Nadu, India.